Not A Perfume

Juliette Has a Gun was launched by Romano Ricci in 2006. The house reimagines Shakespeare’s Juliette as a contemporary, independent character, with perfume serving as an expression of personality and self-possession.

This idea gives the collection a playful but deliberate identity. Its fragrances explore different facets of femininity without asking the wearer to fit a single style, moving between romantic, assertive, and unconventional moods. The name is a metaphor within that creative story, framing scent as an accessory of personal expression.