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Cheeky Smile

Eau de Parfum Unisex
78 ml
Sale price$251.75 Regular price$265.00

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Cheeky Smile by Jusbox

Music is religion. Acid House is a cult. The second season of Summer of Love opens in London temples Shoom and Future. DJs are the spiritual guides of this cultural movement, a youth revolution that is consecrated during musical liturgies that are synthesized and reproduced on a TB-303 base.

House music’s rituals take place in spots chosen by its disciples, the young. The Word: everlasting fun. Hypnotic, synthetic and acid sounds, such as those reproduced and synthesized by the most exclusive British clubs’ consoles, resonate on repeat in Cheeky Smile fragrance. It is a tribute to Acid House, which finds its absolute Dogma in synthesizing.

A new, musical dimension where rhythmics takes over melody. The perfumer Dominique Moellhausen created a molecular cocktail of pure joy in order to convey this expressive purism into olfactory notes: an olfactory rhythm that leads to an abstract dimension where ultra-modern notes of Iso E Super, Ambercore and Amber Extreme blends with Cashmeran. Olfactory avant-garde.

Cheeky Smile
Cheeky Smile Sale price$251.75 Regular price$265.00

Est. 2016

Jusbox was created by Chiara and Andrea Valdo to connect their interests in music and perfume. Each fragrance takes inspiration from a musical genre, an artist, or a cultural moment and translates that reference into an olfactory composition.

The relationship extends to the presentation: record-inspired caps and the collection’s visual details reinforce its musical identity. Working with different perfumers, Jusbox develops individual scent interpretations rather than a literal reproduction of a song. The result is an Italian perfume collection that invites discovery through both musical memory and fragrance.

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