Lalibela

Memo Paris was founded in 2007 by Clara and John Molloy. The house treats perfume as a journey, using destinations and encounters as starting points for an imaginative map of scent.

The name evokes memory, reflecting the way a fragrance can recall a place or experience. Rather than attempting a literal travel documentary, Memo develops olfactory interpretations through materials and creative associations. Its collection connects Clara’s poetic perspective with the couple’s interest in exploration, making each perfume a different destination within the same world.