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Hasu

Eau de Parfum Unisex
3.4 fl oz / 100 ml
Sale price$1,368.00 Regular price$1,440.00

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Hasu by Boadicea the Victorious

Hasu charms and uplifts the wearer. Inspired by the vitality of the rabbit in celebration of the Year of the Rabbit, Hasu embodies the qualities of this gentle creature through a bright and elegant fragrance that intrigues and ignites a sense of calm. The Ancient Eccentric The Year of the Rabbit begins in January 2023, and to pay homage to this complex creature, an animal to which many legends and fairy tales are dedicated.

Hasu is a fragrance that embodies its purest qualities. In old English, Hasu means grey or ash-coloured and occasionally hare or rabbit; this new and exclusive scent is the olfactory image of this eccentric creature. One of the main characteristics of the rabbit is fertility, showcasing the importance of family and in ancient Eastern & Celtic stories, the rabbit brews the drink of the gods that bestows immortality.

The rabbit was considered a sacred animal, representing prosperity and abundance, as well as rebirth, the awakening of new life and the immortality of the spirit.

Hasu
Hasu Sale price$1,368.00 Regular price$1,440.00

Est. 2008

Boadicea the Victorious is an independent British fragrance brand that launched at Harrods in 2008. Its name and imagery draw on the courage and strength associated with the historical warrior queen Boadicea.

The house combines British production and artisan bottle details with a wide palette of perfume materials. Its fragrances are presented without a fixed gender, with decorative flacons reinforcing the collection’s relationship to heritage and craftsmanship. The result is a distinctive luxury identity built around scent, strength, and visual presence.

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