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Avanguardia

Parfum Unisex
100 ml
Sale price$498.75 Regular price$525.00

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Avanguardia by Xerjoff

Please note: The Xerjoff x Lamborghini Collection is currently only available at our retail location in Beverly Hills, please visit us to experience them. Avanguardia is ahead of its time.

Full of conviction and unbothered by common consensus, it is a trailblazing perfume that forges its own path. A strong, clearly-defined idea that has taken its final form — one that is unexpected and visionary.

Avanguardia operates on a higher level than most, unbound by the constraints of convention. Born from an innovative spirit shared by Xerjoff and Lamborghini, it is a perfume that dares to go beyond.

Est. 2007

Xerjoff was formally founded in Turin in 2007 by Sergio Momo and Dominique Salvo. The house brings perfumery and visual design together, treating the fragrance and its presentation as parts of the same artistic idea.

Its first collection, 17/17 Stone Label, was followed by Shooting Stars, with decorative elements including semiprecious stone and meteorite fragments. Xerjoff’s recognizable cap draws inspiration from an ancient Egyptian crown. Across its collections, the house combines Italian design, detailed presentation, and an expansive approach to scent.

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